The businesses that stay relevant are the businesses that achieve uncommon growth

Throughout our 30 years, Prophet has continually transformed by understanding client and market needs, identifying gaps, and building capabilities and strategies. We help business and marketing leaders reach high-impact growth that is faster, smarter, and more sustainable, more human, and more actionable. Now 500+ professionals across 15 offices globally, through the strategic mix of consulting, experience and creative services, Prophet unleashes the power of people, businesses and brands to move society forward.

HOW WE EVOLVED TOGETHER

Brand as a Business Asset
1
Strategic Marketing Consultancy
2
Strategy to Execution
3
Digital Transformation
4
Rise of Purpose and Culture
5
Growth and Transformation
6
Future + AI
7

Brand as a Business Asset

Brand as a Business Asset

Founded as a consultancy, Prophet has always focused on building brands as a business asset, not just a creative expression. 

Capabilities

  • Brand strategy
  • Brand portfolio
  • Brand measurement

fresh perspective

Aaker on Branding

Global Footprint

Global footprint visualization

Key Clients

Williams-SonomaAbbvieGE

Team

  • David Aaker

    David Aaker

    VICE CHAIRMAN

    Hailed as the "Father of Modern Branding" and author of 18 books, David has developed iconic concepts, including the Aaker brand vision model. In 2015, he was inducted into the American Marketing Association Hall of Fame.

  • Michael Dunn

    Michael Dunn

    CHAIRMAN & CEO

    Michael has helped orchestrate the firm's tremendous growth over the past decade, including expanding our global presence and enhancing Prophet's position as "The Uncommon Growth Company."

  • Scott Davis

    Scott Davis

    CHIEF GROWTH OFFICER

    Scott, a three-time author, has over 20 years of brand, marketing strategy and new product development experience that he has brought to bear for Prophet clients.

  • Marisa Mulvihill

    Marisa Mulvihill

    SENIOR PARTNER

    Marisa leads Prophet’s CMO practice, building brands that drive growth at the intersection of customer insights and business strategy.

Strategic Marketing Consultancy

Strategic Marketing Consultancy

As CMOs became more empowered with broader responsibilities, we identified unmet needs for customer growth strategies, blending qualitative and quantitative insights, and enhancing brand experiences. 

Capabilities

  • Customer Insights & Analytics
  • Customer Experience
  • Customer Growth Strategy
  • Operational Strategy

fresh perspective

The Marketing Accountability Imperative book

Global Footprint

Global footprint visualization - Chicago, Zurich, London

Key Clients

T-MobileAbbvieUBS

Team

  • Chiaki Nishino

    Chiaki Nishino

    PRESIDENT

    Chiaki leads the company's North American business as part of the Executive Committee as well as the firm's global Women in Leadership and Diversity efforts, and sits on Prophet's Board of Directors. She brings extensive experience in growth strategy consulting.

  • Mike Leiser

    Mike Leiser

    CHIEF TRANSFORMATION OFFICER

    Mike has more than 20 years of brand and marketing strategy experience, combining brand strategy consulting and industry marketing management.

  • Tobias Baerschneider

    Tobias Baerschneider

    SENIOR PARTNER

    Tobias leads our EMEA business and throughout his career, his work has focused on the intersection of business strategy and marketing, rethinking or improving go-to-market approaches to drive organic growth and deliver measurable results for clients.

  • Christine Brandt Jones

    Christine Brandt Jones

    SENIOR PARTNER

    Christine leads our global insights & analytics capability, channeling consumer insight into strategy.

Strategy to Execution

Strategy to Execution

Clients asked us for broader, deeper services, and we nearly tripled the business with an expansion into creative, innovation and brand design services. 

Capabilities

  • Innovation
  • Design
  • Verbal
  • Campaigns and Experiences
  • Media

fresh perspective

Aaker on Branding

Global Footprint

Global footprint visualization

Key Clients

MarriottHillRomMetLife

Team

  • Peter Dixon

    Peter Dixon

    GLOBAL EXECUTIVE CREATIVE DIRECTOR

    Peter brings clients a unique blend of perspectives as an architect, designer and brand consultant. It translates into an imaginative take on branding, customer experience and retail innovation, expressed in both high-level thinking and visual, verbal and spatial representations.

  • Andres Nicholls

    Andres Nicholls

    CHIEF CREATIVE OFFICER

    Andres leads the global design practice at Prophet. With over 15 years of experience, he brings his passion for design and engaging brand experiences to life with some of the world's greatest brands.

  • Darcy Munoz

    Darcy Munoz

    PARTNER

    Darcy leads Prophet's verbal branding and naming practice. With a hybrid background, she brings strategic thinking and a love of language to create inspiring, pragmatic solutions that solve challenges for businesses, their customers, and employees.

  • Alan Casey

    Alan Casey

    SENIOR PARTNER

    Our Regional lead in Asia, Alan has over 15 years experience in the creation of brand and marketing strategies to drive growth. He specializes in converting consumer and competitive insights into actionable business recommendations.

Digital Transformation

Digital Transformation

The rise of digital transformation and the importance of creative and experience in marketing led to a significant investment in talent and thought leadership to stay ahead in digital and social media. 

Capabilities

  • Digital Marketing
  • Digital Experience
  • Product & Service Innovation

fresh perspective

Altimeter Research and Springbox company logos

Global Footprint

Global footprint - Austin

Key Clients

ElectroluxUltaSwissRe

Team

  • Chan Suh

    Chan Suh

    CHIEF DIGITAL OFFICER

    A well-known visionary in the digital strategy space, Chan brings more than 20 years of experience to Prophet building businesses and brands for uncommon growth.

  • Mat Zucker

    Mat Zucker

    CHIEF MARKETING OFFICER

    Mat helps clients transform digitally, finding new areas of growth in marketing, content, and communications.

  • Abram Sirignano

    Abram Sirignano

    SENIOR PARTNER

    Abram turns ideas into action. A lifelong detective of why people think, feel and act the way they do, he helps clients find uncommon ways to connect business strategy to the creation of experiences that employees and customers both need and desire.

  • Layla Keramat

    Layla Keramat

    PARTNER

    Layla is Partner, Experience + Innovation EMEA with 25+ years experience defining and designing innovative solutions with her teams.

Rise of Purpose and Culture

Rise of Purpose and Culture

The interplay among frontline staff, culture, and customer experience became crucial for businesses, so we developed a human-centered transformation model focused on culture, leadership and employee value propositions, integrating with marketing strategies. 

Capabilities

  • Leadership
  • Employer Branding
  • Change Management

fresh perspective

Human-Centered Transformation Model and Purpose-Driven Brands

Global Footprint

Global footprint - Shanghai

Key Clients

ABinBev LogoCommonwealthChick-Fil-A

Team

  • Tony Fross

    Tony Fross

    PARTNER

    A organizational transformation expert, Tony has more than 20 years of experience leading digital and growth strategies, working with companies as diverse as Avon, IBM, DuPont and Chrysler.

  • Paul Teuton

    Paul Teuton

    PARTNER

    A co-lead of our global Organization & Culture practice, Paul helps companies transform by rethinking their organization and culture. He has more than 20 years of experience coaching clients on everything from change management and leadership development to merger integration.

  • Justine James

    Justine James

    PARTNER

    An organization and culture expert, Justine specializes in understanding the intricacies of workplace motivation and engagement. Throughout her 20+ year career, she has devoted herself to strengthening the connection between organizations and their employees, fostering mutual growth and success.

  • Jonathan Chajet

    Jonathan Chajet

    PARTNER

    Jonathan is an expert in culture transformation, with experience helping clients advance their purpose & values, employer branding, employee value propositions, talent strategies, leadership development and employee engagement programs.

Growth and Transformation

Growth and Transformation

Growth in the digital age continued to demand speed to market so we expanded the business's ability to action programs and develop higher fidelity growth and communications experiences. 

Capabilities

  • Growth Strategy
  • Go to Market Innovation
  • Scenario Planning

fresh perspective

Brand & Demand Love Story and Transforming HC books

Global Footprint

Global footprint - Singapore, Dubai, Munich, Hamburg

Key Clients

CVSPENNRustoleum

Team

  • Josh Feldmeth

    Josh Feldmeth

    CHIEF STRATEGY OFFICER

    A strategist and a former CEO, Josh helps clients create shareholder value and build strong brands by fusing business strategy and the customer experience.

  • Kristen Groh

    Kristen Groh

    SENIOR PARTNER

    Kristen specializing in digital transformation strategies that guide brands toward uncommon growth and exceptional relevance.

  • Gordon Smith

    Gordon Smith

    SENIOR PARTNER

    Leader of our global financial services practice and co-lead of business strategy service, Gordon is a builder at heart, understanding the importance of research, provocation, empathy, and capability development when helping his clients bridge the chasm from imagination to transformation.

  • Dr. Stephan Schusser

    Dr. Stephan Schusser

    PARTNER

    For three decades, Stephan has worked with companies to generate sustainable, profitable growth through a consistent market and customer focus.

Future + AI

So, What's next?

Future + AI

Prophet continues to evolve, integrating AI into the business and ready to help unlock the next wave of uncommon growth.

TUGC Next

Global Footprint

Global footprint - Singapore, Dubai, Munich, Hamburg

Key Clients

Cracker BarrelDayforceS&P Global

Team

  • Ashlee Davidhizar

    Ashlee Davidhizar

    PARTNER

    Ashlee is focused on customer and brand-led business transformations. Her mantra is "Do hard things", which means she is relentless in the pursuit of growth opportunities, pushing for sharper customer and employee experience and engagement strategies.

  • Samuel Levy-Basse

    Samuel Levy-Basse

    PARTNER

    Samuel is a partner based in our Singapore office, helping clients reinvent strategy, innovation, organization and culture through digital transformation.

  • Lauren Papes

    Lauren Papes

    ASSOCIATE PARTNER

    Lauren is focused on digital transformation strategy and execution. She helps enterprises achieve growth by enhancing business models, shaping ecosystem strategies, and reimagining customer experiences using digital technologies and generative AI.

  • Alex Mulder

    Alex Mulder

    ASSOCIATE PARTNER

    Alex is focused on Product & Service design. A visualizer first and foremost, he specializes in translating complex ideas to human-centered experiences and lives by the mantra 'Always in Beta'.

The Uncommon Growth Company

Now 500+ professionals across 15 offices globally, through the strategic mix of consulting, experience and creative services, Prophet unleashes the power of people, businesses and brands to move society forward.

Ready to talk about how to unlock uncommon growth?